The Difference Between £8k and £15k

The Difference Between £8k and £15k

December 10, 20252 min read

I just finished a Growth Call with the Incubator crew… and it got me thinking about the difference between ambition and action

You know the feeling… you’re stuck at £6k or £8k a month

You’re working 70 hours a week, doing 5am bootcamps, and you know you need a change

But when it comes down to it, most studio owners fall into two camps

The ones who want to scale, and the ones who are ready to scale

😬 The "Want" Camp

They are the dreamers, which is great, but they love talking about the £15k goal more than doing the work

They say things like:

😬 "I need more systems, but I don't have time to build them"

😬 "The leads are cold, I'll wait until next month to run ads"

😬 "I’ll hire someone when I hit £15k" (which is backward, by the way)

They are waiting for the perfect moment or the perfect blueprint to just appear

It’s the classic "I’ll start tomorrow" mindset, but applied to their entire business 😬

💷 The "Ready" Camp

These are the people who are tired of the hustle and are willing to sacrifice short-term comfort for long-term freedom

They understand that scaling from £8k to £15k+ isn't about working harder, it's about making a few critical, uncomfortable changes

They are the ones who show up to the calls, implement the CRM that day, and trust the process even when it feels messy

They know that the systems are what buy them back their time, not the revenue

They hire the team first, and then the revenue follows

It’s about being decisive

I’ve seen clients go from £7k to £16k in 90 days just because they stopped wanting and started doing

It’s not magic, it’s just consistency and following a proven roadmap

If you’re stuck in the 'Want' camp right now, that's okay

But you need to ask yourself: What is the one thing you are actively avoiding right now that you know would unlock your growth

Stop looking for the easy way out… the easy way out is the system you build today

If you’re ready to move from wanting freedom to actually achieving it, let's chat 🤝

You got this 💪

David :)

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